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Inside Airbnb Promotions: Wisdom from a Superhost

Hello fellow travelers and hosts! As an Airbnb Superhost, I’ve had the pleasure of welcoming guests from all corners of the world into my home. Over the years, I’ve also learned a thing or two about Airbnb’s inner workings, especially when it comes to those enticing promotions we often see. Today, I’d like to share some of that wisdom with you.

The Significance of Airbnb Promotions

Being a host in the vast ocean of Airbnb listings means constantly finding ways to stand out. One of the most effective tools at our disposal? Promotions. Not only do they attract guests, but they also add a competitive edge to our listings. And for guests, stumbling upon a great promotion feels like striking gold.

The Magic Behind the Discounts: How Are They Calculated?

Airbnb has a methodical approach to promotions, rooted in a 60-day median price calculation:

  1. A Trip Down Memory Lane: Airbnb reviews the prices we’ve set for a specific date over the past 60 days, arranging them in order.
  2. The Middle Path: The median is the price right in the center of this list. If there’s an even number of prices, it’s the average of the two middle ones.For instance, if over two months I’ve priced a date as:
    • Price 1: $90
    • Price 2: $100
    • Price 3: $125
    • Price 4: $140
    The median price would be: ($100 + $125) / 2 = $112.50
  3. Showcasing the Deal: If my current price for that date is at least 10% less than the median, Airbnb highlights it as a promotion. So, if I’m charging $100 now, guests will see: $112.50 $100. A delightful nudge for those on the fence!

Why I Trust and Use Airbnb Promotions

Throughout my journey as a Superhost, I’ve come to appreciate Airbnb’s transparent approach to promotions. It’s data-driven, which means I’m making informed decisions, and my guests are assured they’re getting genuine value.

Dive Deeper into Airbnb Promotions

For those who share my curiosity, Airbnb’s Help Center is a fantastic resource, packed with insights.

Parting Thoughts

Being a Superhost isn’t just about maintaining a pristine space or offering local tips; it’s also about understanding the platform we’re on. Airbnb promotions are a testament to the platform’s commitment to both hosts and guests. As we continue our hosting journeys, it’s tools like these that will help us offer memorable stays to our guests.

Ryan Drew- Contributor
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Ryan Drew- Contributor

I'm an Airbnb Superhost sharing my Airbnb journey and tips that I've learned along the way.

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